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Toni Rigoni
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trigoni@magellangps.com
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Susan van Barneveld
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Copernio
714-891-3660
svanbarn@copernio.com

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News Releases

Magellan to Showcase Off-Road Vehicle and SmartGPS Eco Navigation Platforms at Connected Car Expo 2015
Automotive Connected Dash Products Provide Connected Car Experience On and Off Road

13 November 2015 – Santa Clara, CA – Magellan will be showcasing its Off-Road Vehicle and SmartGPS Eco connected car navigation solutions at the upcoming Connected Car Expo at the Los Angeles Auto Show from Nov. 16-17.  Designed from the ground up with the connected car in mind, these in-dash connected products will be demonstrated during the event in the Magellan Booth, #316.

“Magellan’s connected car solutions are a reflection of our commitment to continually innovate within the GPS navigation marketplace while simultaneously satisfying customer needs,” commented Stig Pedersen, associate vice president of product management for Magellan. “Consumers now want to be connected wherever they go, and these solutions fill that need by making the connected car experience available to everyone on and off-road.”

Magellan Off-Road Vehicle Navigation
Designed specifically for the off-roading enthusiast, Magellan’s Off-Road Vehicle navigation solutions deliver detailed 3D maps, over 44,000 vehicle trails and community generated trails, improved driver safety and a superior user experience, all at an exceptional value.

The OHV navigation solutions allow users to plan, track and save trail rides.  Magellan’s OHV web portal lets users add pictures and comments to their trail rides, and share them with friends, family, or the larger off-road and outdoor communities.  Members of Magellan’s dedicated off-road vehicle online community earn achievement badges for posting and sharing “dirt miles” traveled and total number of trails posted.  And with integration to social media sites such as Twitter, Facebook and Instagram, users are able to post their greatest trail adventures.

The Magellan off-road vehicle platform’s trail maps are cloud based, dynamic, and will continue to grow and be improved by both Magellan and through crowd-sourced additions from the Magellan OHV user community.  The detailed off-road maps feature: high-resolution 3D and 2D terrain and contour elevation lines; National and State Parks and Recreational Vehicle Areas; National and State service roads and trails; food, gas, lodging, and general service POIs; and more.

Magellan SmartGPS Eco
The SmartGPS Eco is one of the latest advancements from Magellan featuring the company's cloud platform bringing together automotive quality navigation and routing, content services, iOS and Android smartphone apps, and connected car platforms. The SmartGPS Eco is built on a robust cloud architecture supporting flexible content aggregation, personalization, and localized delivery, and is specifically designed to integrate with connected car solutions.

Magellan’s SmartGPS navigation solutions for connected car include event-driven delivery of location relevant content such as traffic, weather, Red Light and Speed Camera Alerts by PhantomALERT™, fuel prices, and Yelp reviews for local businesses.  It delivers money-saving content, keeps drivers informed with relevant location and social content, and provides safer navigation.

Working with OEM Customers
Magellan brings decades of navigation expertise across auto, truck, and outdoor categories to its customers. Magellan’s connected car solutions offer flexible map configurations to meet AutoOEM requirements including HERE, TomTom and OpenStreetMap. In addition to GPS navigation and maps, Magellan’s technical expertise spans Android and iOS apps, integration on Bosch SoftTec’s MySPIN, Abalta WEBLINK® and other connected car platforms, including HTML 5.0. Magellan’s team has the expertise needed to meet the requirements of today’s automotive OEM customers.

Additional information about Magellan’s connected car navigation products is available at www.magellangps.com.

About Magellan
Headquartered in Santa Clara, CA, MiTAC Digital Corporation, manufacturer of the Magellan (www.magellangps.com) brand of portable GPS navigation devices, is a wholly-owned subsidiary of MiTAC International Corporation. Magellan, the industry leader for innovative GPS navigation devices since 1986, globally markets award-winning products in multiple categories including auto, RV, commercial, outdoor, fitness and mobile. Continuing its spirit of innovation, Magellan is developing new cloud-based technologies, wearables, OEM and B-to-B solutions to meet the changing needs of today’s consumers.

Follow Magellan on Facebook, Twitter and YouTube.

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All products/services and trademarks mentioned in this release are the properties of their respective companies.
© 2015 MiTAC Digital Corp. All rights reserved.

For further information: Andrew Wille & Rita Lee, Copernio, magellan@copernio.com, 714.891.3660